2009 / Art Direction
HBO GO allows users with an HBO subscription access to hundreds of titles online for free. Features include the ability to create a Watch List of bookmarked content and a Series
Pass for favorite shows.

Case Study

2009 / Creative Direction & Design
Proof of concept for Louis Vuitton's Global Digital
Platform. Features include immersive PDP's with high definition product 360's, and entry points to contextual
brand content throughout the entire site experience.

Case Study

2007 - Present / Creative Direction
Global commerce platform for NIKE showcasing pinnacle product across all brand categories. Site features include entry points to key product sets from the homepage,
and full integration of NIKEiD. 

Case Study

2010 - Present / Creative Direction
Preliminary demonstration of the NIKE Team Sports head to toe outfit customization tool, rendered completely in real time 3D. Part of an extensive global platform set to launch early next year.

Case Study

Take a Look

2006 / Art Direction
Promotional campaign for Smirnoff Vodka and the feature film Casino Royale. Features a range of content from how to mix Bond cocktails to a chance to enter and win the Bond Remix contest.    

Case Study

2007 / Creative & Art Direction
Promotional campaign for the Sean John fragrance Unforgivable. Site features promotional imagery, collections, and retail locations. 

Case Study

2007 / Creative & Art Direction
Promotional campaign for Forefront, Microsoft's Anti Virus software. The site was among the first to feature flash HD video integration which is used to place the user at the center of the experience where they ward off attacks from Ninjas, Zombies, and Aliens.

Case Study

2010 / Creative Direction
Head to toe outfit customization tool for Nike Team
product, across a range of sports. Features color, name, number customization, and the ability to purchase
for entire teams. 

Case Study

2006 / Creative & Art Direction
Promotional campaign for video game Top Spin 2. The site immerses the user in game content, while the three pinnacle stadium locations within the game act as a framework and backdrop for the site experience.

Case Study

2007 - 2008 / Creative Direction & Design
Implementation and maintainence of the NIkeOS
project, currently rolled out to 15 categories. At it's core
a standardized, modular system which includes global navigation, media tools, reviews, and public user
profile pages.

Case Study (coming soon)

2009 / Creative & Art Direction
Community destination and design search portal for thousands of NIKEiD user submitted designs. Features include the ability to vote, filter by color, sport and tags, and design detail pages.

Case Study